Whether you are writing for your own niche blog, or you’ve got a client asking for daily or weekly posts about a specific topic, it is important to be able to find fresh subjects to write about. The best way to do that is to look for current events or news stories related to the specific topic. Of course, this isn’t always as easy as it sounds, especially if you’re in a fairly obscure niche.
If you are looking for something to write about in the dog training niche, for example, there is almost always a news story or report of a dog being abused, a dog biting someone or something else. You can use that news story to kick-off your own post related to it. Other niches, however, aren’t quite as simple. You don’t often hear about news stories related to the Kidney stone prevention niche, for example.
With that in mind, the following tips and tricks will help you to find something current to write about in virtually any niche you can imagine. This will, hopefully, help people turn their two page micro-niche blogs into somewhat larger and more comprehensive authority sites (which Google loves by the way). This will lead to more traffic and more earnings for the site owner.
If you haven’t been using it already, Google news is an exceptional resource for finding current events in nearly any niche. The news gathering wing of Google works just like the normal search feature, except that it focuses specifically on news stories. Rather than using Google’s normal algorithm to rank sites in a particular order, Google places far more weight on the date of publication. Using my kidney stone example, I can search that term and find a local news site about a kidney stone center opening in Miriam Hospital. It was published just 14 hours from the time I did my search.
Playing with different search terms and time frames, you can often find great news articles on just about any topic imaginable. Google News is the first place any writer should start when looking for recent events in a specific niche.